Posts tagged as:

Best Buy

How Best Buy’s Execution Culture Creates Social Media Success

October 6, 2009

Today I want to show you how Best Buy’s execution culture helped make Best Buy’s Social Media Story happen. An execution culture is about taking your corporate values and making them explicit and actionable, and that means taking them beyond the organization in today’s world of social media. This is the 3rd in a series [...]

Read the full article →

Best Buy’s Social Media Story

October 1, 2009

Earlier this week, in “Cooking up Social Media with the Right Ingredients”, I wrote about Walmart and how their Elevenmoms initiative created and leveraged a community of shared values around saving money. Today I will walk you through what Gina Debogovich, Best Buy’s Community Manager, called “a journey of all the wonderful things we can [...]

Read the full article →

Cooking up Social Media with the Right Ingredients

September 29, 2009

Meri’s recipe for success: Take corporate touchstone. Distill simple and clear corporate values. Combine with matching tools and processes. Stir continuously. Serve up to every customer, every time. Keep fresh. The crux of Business Execution is that companies with a clear set of values outperform if these values are explicit and actionable.  An era of [...]

Read the full article →